Showing posts with label Music. Show all posts
Showing posts with label Music. Show all posts

Tuesday, March 8, 2011

The music business needs to embrace the cloud

This comes down to two issues

1. “safe harbor” provisions of the DMCA.
2. The Music business is really two. Majors and Independent.

This 2nd issue is really a big one and for way too long the agenda driving the whole industry is for the vantage and view point of the major record labels. While they are doing the best they can to kill themselves off. It should stop the Independents.

In 1995 there where 7 majors now there are 3 and 90 percent of new music is being created by independent artist.

IMHO Here is where the opportunity for the independent artists/bands to come together via distributor that understands the reasons why it will pay to be a cloud based entertainment company will have a major advantage over everyone. We know of such a company and will be talking about it more in the future.

The ROI for have this data being run by professional service provides with SOA datacenters is so over whealming that for anyone to think a record label can keep internal servers humming alone. And, the 3 guys (at most) in TECH up-to-date on the latest routers, servers, virus, backups and *.* needs to get an knowledge upgrade.

As for point 1. most Independent Artist are not going to sue their fans so this is mute to them. The fact that the music business has not followed know examples of offering downloads, streams and physical product as a whole shows that these folks in charge, ok it's there lawyers, have complete missed what the consumer wants.

They never said give me my music in one format and it has to be digital.
No the fans want music whenever & however they feel like it. IMHO those that want to be left standing in the New Music Business already know that the cloud is the way to go.

Check out this link to see the extremes the majors will go to protect their own self interest.

Friday, February 25, 2011

Apples takin it's music to the Cloud

So there have been a few blog, blurbs and quotes from various exes from the music game about the impact of the Cloud on the music business and most of them have not been disposed to it.  Pretty much the same reaction to every innovation in to this industry.  However, this should be last bell the majors get to hear before they get knocked out.

So along comes Apple and they are going to use the Cloud for iTunes.      Ok music business can we just stop with the I don't think so and get on to how can this help us, the artist and the fans without doing more damage to the one area that still drives 75 percent of the music business retail.
the big hold-ups to a streaming iTunes music service was the recording industry--it had been caught on the hop when Apple revolutionized the digital music industry and then stole control of huge chunks of the business right out from under the feet of those who thought they were in charge. Nervous about ceding more control of the next-gen in digital music services (streaming content from cloud-based systems) the recording industry is now wary.


http://www.fastcompany.com/1731668/apple-itunes-streaming-music-cloud

BTW there were many others way before Apple they just have gotten the press and again I point out that vast majority of profits are still with physical good.  That is why NBN resigned with Tommy Boy in case your wonderin they aint 1 download rock/rap star.